Choose our best eyeshadow for brown eyes
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How To

Choose our
best eyeshadow
for brown eyes

To captivate and draw attention to the depth of your brown eyes, selecting eyeshadows in complementary shades can dramatically enhance their natural beauty. The ideal eyeshadow palette for brown eyes is designed to accentuate this beautiful eye color, ensuring your gaze is both enchanting and memorable.

Specific shades are believed to accentuate brown eyes. Here, we’ll help you understand which eye makeup for brown eyes will create the most striking looks.

Our best eyeshadow for brown eyes

The brown eyeshadow looks you’ll want to experiment with are those that draw gazers into the deep layers of brown and highlight the coppery elements of brown eyes.

As you’re considering the best eyeshadow color for brown eyes to apply, give these a try:

  • Blues/navy: When you sweep on blue hues, you’ll likely notice they enhance and brighten the coppery look of brown eyes.
  • Purples: Light purples and lavenders flatter the yellow hues in brown eyes, while deeper shades of purple and plums make dark brown eyes look sultry and rich.
While dark grays and black eyeshadow can look mysterious on brown eyes, they may not be the best to make the brown "pop."

Make sure you’ve nailed your eyebrows with the right shape, color, and style first so you have a clean slate to create under.

How to create eyeshadow looks like a pro

As you’re thinking about which eyeshadow colors for brown eyes to apply for various occasions, consider these eyeshadow tutorials that can make eyes stand out. For any of these, apply Touch Base For Eyes in a darker or lighter color as a base or simply use it as a shimmery shadow.

A smoky eye look

This is one of the eyeshadow looks for brown eyes that’s been around for years for good reason. When smoky eye looks are done right, they make the whites of the eyes pop. Our best eyeshadow for brown eyes to use in a smoky eye can be layered and shaded to take a daytime- to-evening look.
How to apply a smoky eyeshadow technique:
  1. Apply High Impact Gel Tech Eyeliner which features 24-hour wear on lids and 12-hour wear on the waterline. It should go along the top and bottom lash lines, starting at the outer corners and moving toward the center. Then, start at the inner corners and move toward the center. Both lines should meet in the middle of the lash line. Blend the top up and the bottom down.
  2. Sweep a deep eyeshadow on top of the liner to intensity. If you're using All About Shadow Quads in Going Steady, you'd use the deepest shade of purple. Attempting a pink chocolate smoky eye? Start with the deep brown color and switch up your eyeliner to Quickliner for Eyes in Intense Chocolate or Intense Plum.
  1. Follow that up with a medium-hue shadow into the crease and blend upwards. This color should be complementary to the darker eyeshadow you used. It could be a taupe, purple, light brown, light orange, or gold eyeshadow
  2. Finish with High Impact High-Fi Full Volume Mascara for a 230% increase in volume instantly.1

A gradient look

This application slightly lifts the outer edges of the eyes and adds dimension.
How to apply a gradient eyeshadow technique:
  1. Apply a light shadow from the All About Shadow Singles line from the inner corner near the lash line to where the inner part of the iris begins. Apply shadow up to the crease. This long-wearing shadow spreads on smoothly, allowing for buildable color that resists creasing and fading.
  1. Sweep a medium shadow from the inner edge of the iris to the outer edge of the iris. Apply shadow up to the crease.
  2. Apply a dark eyeshadow from the outer edge of the iris to the outer corner of the eye. Sweep that color up to the crease.
  3. Use a dry smudge brush from Quickliner For Eyes to blend the edges of the shadows gently for a gradient effect.
  4. Sweep on your favorite long-lasting mascara.

A defined crease look

Applying this eyeshadow technique can create a sculpted effect, making the eyes appear multidimensional.
How to apply a defined crease eyeshadow technique:
  1. Apply a medium or lighter eyeshadow to the entire lid. Check out All About Shadow Quads Morning Java.
  1. Apply eyeliner like High Impact Gel Tech Eyeliner which features 24-hour wear on lids and 12-hour wear on the waterline.
  2. Apply a dark shadow in the crease and define it with a rounded arch shape (try a navy, plum, or deep brown). Be careful not to go too close to the outer corners of your eyes. You want to draw attention to the middle, more rounded portion of the eye.
  3. Apply your favorite long-lasting mascara.

Unlock the true beauty of your brown eyes with eyeshadow techniques and colors designed to enhance their natural allure.

1 Clinical testing on 31 women.

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Touch Base For Eyes™, Versatile creamy formula adds color and glimmer. Works as a base too.


.03 oz.
0.03 oz/1.0g
.045 oz.
All About Shadow™ Quad, Create a variety of looks, from natural to dramatic. Luscious, long-wearing. Two sponge applicators.

Pink Chocolate - Shimmer

.16oz / 4.5g
.16oz / 4.5g
.16oz / 4.5g
.16oz / 4.5g
.16oz / 4.5g